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Focus was on Z06 reveal next month at Detroit (NAIAS) auto show.

(click above to read entire release)

Pertinent comments:

“Chevrolet is America’s favorite performance car brand, and for 2014 we are going to offer enthusiasts more choices than ever before,” said Alan Batey, senior vice president, Global Chevrolet. “No other manufacturer will be able to match the breath of performance cars from Chevrolet.”

Chevrolet sells one out of four performance cars in 2013

For the first 11 months of 2013, Chevrolet has accounted for about 25 percent of all performance car sales in the U.S. as Corvette and Camaro continue to lead their respective segments.

Four new performance cars for 2014

The sales lead for Chevrolet is expected to accelerate as the brand adds four new performance cars to the lineup, including:

First full calendar year of sales of the 2014 Chevrolet SS sedan:

The all-new SS, which went on sale in October, is based on a race-proven, global platform that underpins the Camaro, Caprice police vehicle and, in Australia, the high-performance Holden VF Commodore. Elements including lightweight aluminum hood and deck lid panels help give the SS a nearly 50/50 weight balance, while the performance of its 6.2L V-8 – rated at 415 horsepower – and six-speed automatic transmission enable 0-60 mph acceleration in five seconds flat.
 

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Just can't make this stuff up.....

“No other manufacturer will be able to match the breath of performance cars from Chevrolet.”

Really...."breath"???

Breadth, yes, but breath?

I forgot, spelling is not an important subject for today's HS & college grads!!!
Yeah and a lot of GM marketing, product support and PR is outsourced to those infamous third party vendors. Heck the 800 customer care numbers were routed to Brazil a few years ago!
 

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Just can't make this stuff up.....

“No other manufacturer will be able to match the breath of performance cars from Chevrolet.”

Really...."breath"???

Breadth, yes, but breath?

I forgot, spelling is not an important subject for today's HS & college grads!!!
Although, if you put your face up to the exhaust pipe of an SS, you will definitely feel the "breath" of Chevrolet performance, lol! ;)
 

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The NAIAS is one of my favorite events!

This year with all the press around the Chevrolet Performance Vehicles, it is going to be epic! The buzz around the SS will be great, many people being able to get a first hand look or touch.

Kelly J.
Chevrolet Customer Care
it is for a lot of us, best automotive consumer show around for america!
it's where all the big and cool stuff get shown
 
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