The SS wont just be low volume, but it will also see its distribution limited to bigger markets and dealerships that have done well selling sports cars.About 1,500 Chevrolet dealerships will get to sell the 2014 SS, so each dealer will receive approximately 3.5 cars
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For the first model year and maybe longer the SS will only be retailed in areas that love their Chevy RWD's, especially Camaro and Corvette. Areas including large metros in the Northeast, Florida, California, Texas, Michigan and Illinois. I'd say most of California is doubtful....
In a surprising move of foresight on the Generals part, geographic sales data for the Ford Taurus SHO and some BMW 5-series models were used in deciding who, what, and where.
The retail plans are likely going to piss off some long time dealers, especially those missing out on the Corvettes launch. Its obvious the distribution is restricted because of the limited production numbers, but Chevy obviously does not want an SS lounging on a dealers lot in Greenwich Village when it could be sold to an uppity Texan for $5k + MSRP.
Interesting from a business standpoint, terrifying from a consumer standpoint. Is anyone concerned the SS will be MIA at the local Chevy Shop?
For the first model year and maybe longer the SS will only be retailed in areas that love their Chevy RWD's, especially Camaro and Corvette. Areas including large metros in the Northeast, Florida, California, Texas, Michigan and Illinois. I'd say most of California is doubtful....
In a surprising move of foresight on the Generals part, geographic sales data for the Ford Taurus SHO and some BMW 5-series models were used in deciding who, what, and where.
The retail plans are likely going to piss off some long time dealers, especially those missing out on the Corvettes launch. Its obvious the distribution is restricted because of the limited production numbers, but Chevy obviously does not want an SS lounging on a dealers lot in Greenwich Village when it could be sold to an uppity Texan for $5k + MSRP.
Interesting from a business standpoint, terrifying from a consumer standpoint. Is anyone concerned the SS will be MIA at the local Chevy Shop?
